Site embedding map

How to read it

Each dot is one page

Each page's text is turned into a list of numbers that captures its meaning, and pages with similar meaning are placed near each other. Hover a dot to see the page, its topic and its closest page; click to open it. Groups that sit far apart on the canvas are not necessarily unrelated: the layout keeps neighbours together, not the distance between groups.

• 17 topic clusters emerge from the text alone. 425 pages sit in a cluster that mostly belongs to another section.
• 136 pages sit apart from the rest of their section.
• 1,332 pairs of pages are near copies of each other. 1,320 of them are product pages built from one template (mutual funds, credit cards, health insurance), which is expected; the pairs involving articles are listed first.
• 1,236 pages get no link from any of their 10 closest pages.
• 17 sitemap URLs that return 404 are left off the map (see the redirects and XML sitemap review).

By section

How tightly each section hangs together

A higher score means the pages in a section are more alike. Across the site, pages in the same section score 0.86 on average and pages in different sections 0.73.

Worth a look

Pages filed in one section, written like another (425)

Each page below sits in a topic cluster that mostly belongs to a different section. That makes it a natural place to link between the two sections, or a sign it is filed in the wrong place. The 100 closest to their cluster are shown.

Worth a look

Near copies (1,332)

Pairs scoring 0.97 or more are almost the same text. Pairs involving articles come first. The first 100 are shown; the counts below cover all of them.

Mutual fund pages + Mutual fund pages 1,116Credit card pages + Credit card pages 143Health insurance pages + Health insurance pages 60Blog articles + Blog articles 4Retirement planning + Retirement planning 3Hubs, tools and service pages + Hubs, tools and service pages 2Blog articles + Magazine 1Articles in no sitemap + Blog articles 1Housing surveys + Housing surveys 1Term insurance pages + Term insurance pages 1